The LAMA retail chain occupies about 25% of the Tomsk market, developing several store formats at once: Food City hypermarkets, LAMA supermarkets, Apricot and Apricot Plus supermarkets. "LAMA" focuses on the supply of fresh food products, which account for almost a third of the assortment of the holding's retail chains. In addition to 42 stores, the holding includes the LAMA production complex, the products of which are sold under the trademark of the same name.
The Microsoft Dynamics AX 2012 ERP solution is a logical continuation of the holding's strategic development. The launch of the new system is directly related to LAMA's plans to open new stores by 2015 in Kemerovo, Novosibirsk and Barnaul. . By the time the project started, the trading holding had been using an industry solution deployed by Odyssey Consulting Group for more than 10 years in a row. The project was implemented by the integrator back in 2003 based on Microsoft Dynamics AX version 3.0. In the future, LAMA developed this ERP system by its own IT department. scalable and did not support new technologies. That is why the company needed to replace the current IT system. As part of the tender, the management of the LAMA holding considered several well-known solutions, but ultimately chose the Microsoft Dynamics AX 2012 ERP system. Unlike the systems of other vendors, the functionality of the boxed version of this system almost completely corresponded to the main processes of the retail company.
“For dynamically growing, customer-oriented companies like LAMA, the role of an information system cannot be overestimated. Microsoft Dynamics AX 2012 largely coincides with our vision of development business, meets its organizational structure and industry specifics, & nbsp; incorporating the most popular management tools. For example, analytical reporting tools are quite suitable for us in the basic version”, emphasizes Viktor Gornostaev, head of the strategic development group at LAMA Group. “In addition to the unique functionality, Microsoft Dynamics AX 2012 features a high-level development environment. This allows us not to worry about how quickly we can rebuild the system in the case of changes in business processes".
Of course, another additional advantage of the chosen solution was that LAMA employees already worked in Microsoft Dynamics AX. This is what circumstance avoided the typical risks associated with the adaptation of personnel to the operation of the new system. In turn, the costs of the project were optimized due to the participation of LAMA in the testing program and early implementation of Microsoft Dynamics AX 2012.
To date, the new ERP system supports retail sales, assortment and pricing management, marketing activities, purchase planning and product distribution, mutual settlements with suppliers, basic production accounting operations of LAMA Group. The company cooperates with 700 suppliers from more than 140 countries of the world, and actively develops its own food production. Key tasks in As part of the Microsoft Dynamics AX 2012 implementation project, they are to make the most of the tools available in the solution for planning purchases and production orders, take into account intercompany sales and deliveries, and, of course, create conditions for the prompt execution and processing of accompanying documentation. The holding emphasizes that the system copes with these requirements.
Deployment of the LAMA system is carried out mainly on its own. If necessary, Odyssey Consulting Group specialists are involved in solving narrow issues related to setting up systems for atypical requirements & nbsp; of the holding's retail and production divisions, in addition, & nbsp;
